Admission Process

The admission process for all Postgraduate Diploma and Diploma programmes is a simple 4-step procedure:

  • Submit duly filled Application Form with all the relevant documents.
  • Appear for Entrance Exam and / or Personal Interview
  • Appear for Panel Interview (where relevant)

NOTE: Shortlisted candidates will be intimated via phone and email.


Advertising & Public Relations

Personal Statement

How do you see this advertising course fulfilling your personal and professional goals? (max: 500 words)

Audio Engineering & Music Production


  1. Describe a facet of your identity, background or story that is essential to who you are. (max: 200 words)
  2. Tell us about a time where you challenged your pre-existing worldview. Why? Would you do this again? (max: 200 words)
  3. Talk about a personal accomplishment that is unrelated to music, but that means a lot to you. (max: 200 words)
  4. Why do you choose to study Audio Engineering & Music Production? What made you choose this course at SACAC?(max: 500 words)

Creative Documentary


  1. Statement of Purpose (600 words. Can be written in English or Hindi)
    A film career is often self-made and structured very differently from many other careers. In this context, please write a statement of purpose giving strong reasons for choosing this field, and for wanting to join this particular filmmaking course at SACAC.
  2. Film Idea (to be based in Delhi/ NCR) (400-500 words. Can be written in English or Hindi)
    A student enters the course with an idea around a film that s/he wishes to make, and will be nurtured towards realizing this. However, the proposal is likely to undergo several transformations as the participant goes through a rigorous mentoring and learning process. Therefore, the submissions will not be considered firmed up ideas but rather as serious, fleshed out intentions.
    This submission should have:
    • Logline: A brief idea about the film, in two or three lines.
    • Statement of Intent (300-400 words): State clearly your reasons for wanting to make this film.
    • Status of the film idea: In the event that the film idea has been worked upon to some extent, please state if any of the following have already reached some stage:
      • Research and reconnaissance
      • Footage shot
      • Edited footage if any

    The above does not imply that the development of these stages puts the candidate at an advantage, but is a means to assess the proposed project.

  3. Send copies of any creative work that you might have done (can be photographs, scripts, poetry, plays, lyrics, music and/or short film or any other) in print/CD/DVD/URL along with the form. Additionally, please note that the online links/ URLS need to be emailed to


Personal Statement
Write a personal statement of about 1000 words, which is mature and self- reflective. The statement should take into account your history; creative experiences, if any; influence and aspirations; and personal artistic dreams. In this statement also describe your reasons to pursue a Diploma in Professional Photography and briefly list your photography & imaging skills.

Creative Portfolio
The creative portfolio is a contributing factor for admission to the Diploma in Photography Course. All applicants must submit a creative portfolio that consists of fifteen (15) photographic prints of size 6”x8”. For each photograph, the applicant will provide: (a) A caption (b) Explain the idea or inspiration for making the image (max 100 words per image).


  1. A processing fee of Rs. 2000/- for Advertising & PR course, Audio Engineering & Music Production, Photography Diploma Course and Rs. 2200/- for the Creative Documentary Course  is applicable with each submitted application form. You can pay this amount by cheque or online.
  2. Two photographs of size 3cm X 4cm.
  3. Self attested photocopy of mark sheets of 10th, 12th and graduation. Admit Card / Examination Ticket, if you are appearing for your final year graduation examination.
  4. Updated copy of your resume that should include academic qualifications, work experience (if any), languages known, softwares and extra curricular activities.
  5. Course specific write-ups, as specified in ADDITIONAL REQUIREMENTS FOR EACH COURSE.
  6. Portfolio/CD/DVD in safe folders/pouches, as specified in ADDITIONAL REQUIREMENTS FOR EACH COURSE.
  1. An application form once sold / issued in the name of candidate cannot be returned and/ or transferred.
  2. The application form should be complete in all respects.
  3. SACAC reserves the right to call applicants for interview.
  4. Fees, once paid, are non- refundable and non- transferrable.
  5. Rights to admission are reserved with SACAC.
  6. All disputes are subject to the exclusive jurisdiction of Delhi Courts.